DIY Branding and Design Tips for Women and Non-Binary Entrepreneurs: Entrepreneur Hacks Part 1

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Hello Entrepreneurs & Small Biz Owners,

I'm Laticia, or "Tish," and I love getting lost in each project's creative design and build. As we share our entrepreneur "hacks" this month, I want to share my creative hacks in hopes that this inspires you and gives you a bit of a toolset to work with. As a woman or non-binary founder, you are already a creator as you have built your business; these steps may help you hone in on a new idea or help you create something new!

Beyond a cure for boredom, creativity is essential to successful careers and businesses. Studies show that a creative work environment and leadership boosts productivity and the innovation needed to pivot and survive.

Additionally, creativity is healing. I personally experienced a boost in perceived self-efficacy (particularly helpful during a global pandemic). As a result of my newfound confidence and joy living in the creative process, I decided to make a significant career change; I left traditional social work to pursue my dream of becoming a full-time visual & graphic designer. So don't be surprised by the changes you will make once you start welcoming in the creative juices!

Here are some tips & tools that have helped me reconnect with my artistic side, change careers, and cultivate a more creative life:

  • Progress… Not Perfection

  • Develop A Daily Routine

  • Be A Student

  • Use Smart Tools

  • Visit A Museum!

  • Have Fun!

Elizabeth Gilbert says, "A creative life is an amplified life. It's a bigger life, a happier life, an expanded life, and a hell of a lot more interesting life. Living in this manner–continuously and stubbornly bringing for the jewels that are hidden within you–is a fine art, in and of itself."

For one, I have been throwing myself into every creative practice I can find (and afford) and have been reminded of how joyful it is to get lost in the creative process.

My action for every woman entrepreneur? Go create something following some of my guidance and advice, and then send it to us (hello@ladieswholaunch.org) so we can see your incredible work and share!

Tish LaraLaticia Lara